Case Study

RMI Direct Marketing

Since 1985, RMI has been committed to doing whatever it takes to meet clients’ goals―both in the mail and online. We research and recommend promising new opportunities and breathe new life into established management and brokerage programs with innovative ideas and productive negotiation tactics.

RMI Direct Marketing Main Screenshot
  • Umbraco
  • Maintenance
  • Custom Application Development
  • UI Development

The Need

RMI Direct needed an Umbraco expert that could take their existing website and rebuild it without having to deconstruct the current set of HTML and CSS templates. The old site was cumbersome to work with and had been built with Umbraco 4.x techniques. This presented several issues for the organization when marketers wanted to adjust content, update and add Insights, and launch new campaigns. 

The Solution

Scandia started with a full audit of the content structure to define a new approach to the RMI content, without having to scrap the user interface templates. Our recommendation included creating a flexible widget-based library that editors could use to easily compose pages. 

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